Here is what it says:
Dear "Owner's Name Here,"
True individuals are uncommon. They are a rarity among the masses on the automotive scene. They are standouts on the city streets, highways, and show circuits. You know this, because you are one of them. Your decision to express your automotive individuality comes in the form of the new Mopar ’10 Challenger R/T. This is a machine that’s tailored to those who are drawn to the one-and-onlys. With only 500 U.S. models in production, ownership of this customized Challenger is limited to you and 499 like-minded performance enthusiasts.
Your ownership of the very first Mopar-branded vehicle gives you far more than head-turning recognition on the street. It’s the beginning of an experience beyond compare – starting with this personalized owner’s kit. Along with your Mopar ’10 Challenger R/T documentation and distinctive artwork, you’ll also find materials that emphasize the unique character of your ride. The Birth Certificate shows the exact date of manufacture with the proprietary number of your vehicle. Particularly distinguishing are the classic Mopar wheel center caps and era-specific marine-grade stainless steel lynch pins and lanyards – ideal visual touches when displaying your Mopar ’10 Challenger R/T in showcase opportunities. Top that with Mopar ’10 merchandise and you got the perfect way to reveal that you are a proud owner. Finally, the enclosed print celebrates your standout vehicle in fine art, and is ideal for framing.
You’ve just joined a small, close, and very high performance-oriented family – the Mopar ’10 Challenger R/T owners.
We warmly welcome you,
Signature
Pietro Gorlier
President & CEO Mopar Service
Parts & Customer Care
Signature
Ralph Gilles
Senior V.P. – Product Design
President & CEO – Dodge Car Brand
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